Description
The Tribal Tourism Opportunities Toolkit is a project of the National Association of Tribal Historic Preservation Officers (NATHPO) in collaboration with Seventh Generation Strategies (SGS).
The National Association of Tribal Historic Preservation Officers (NATHPO) is a national, not for-profit organization formed to support and assist tribal governmental efforts to preserve, maintain and revitalize their cultures and traditions. This is accomplished mainly through the support of the Tribal Historic Preservation Officers' programs. Tribal tourism is a demonstration of tribal sovereignty, in this case, through the tribe's decisions of cultural site protection and interpretation. The Toolkit provides assistance to tribes with tourism development and management responsibilities.
How to Use this Tool
Are tribes getting the maximum benefit from existing visitor traffic? Is attracting more visitors part of their overall economic development strategy? Are they making as much revenue as possible from those already visiting? Are they creating products to increase those revenues? Are they developing new visitor products that, at the same time, will improve the quality of life for tribal members? Are they conveying a clear, strong sense of the people and place to visitors? Do they have community and tribal leadership support for tourism development?
For many tribes, the answers so far are "no." What resources exist that could help turn this situation around? What can tribes do for themselves to turn the "no" answers into "yes" answers? The Tourism Toolkit is designed to explore these questions and offer suggestions, ideas and models, rather than answers. It emphasizes "can do," not "should do."
Limitations
Tools focus on steps in tourism development and marketing plans. However, it does lead to important funding sources.
Examples
Provides steps for forming an Action Committee, preparing plans and inventories, analyzing your market, and finally implementing your plan.
Contacts
NATHPO
P.O. Box 19189
Washington, D.C. 20036-9189
(202) 628-8746
http://www.nathpo.org/projects.html
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General Information
Promotion and Marketing